bottom_blob-1

Lemonade News

Ready. Set. Georgia. Campaign Boosts Tourism

October 14, 2021

Georgia has emerged as one of the top domestic destinations with the help of a new multi-million dollar recovery marketing and advertising campaign. Atlanta’s Blue Sky Agency created and launched “Ready. Set. Georgia.” earlier this year, and the campaign has delivered in a big way. Within the first three months since its launch, the campaign spurred 25,000+…

Read More

Cineplex Rolls Out New Campaign

October 14, 2021

Cineplex, a leading entertainment and media company that has captured the imagination of movie lovers for over a century, is rolling out its new brand campaign, Where Escape Begins. The campaign features a powerful and moving cinematic spot that brings to light the many ways a film lover’s escape begins at the movies, and lovingly unfolds the…

Read More

Springfield Announces ‘Ozarks Coffee Trail’

October 12, 2021

The Springfield Convention & Visitors Bureau has launched the Ozarks Coffee Trail. From now until the end of September 2022, coffee lovers can check-in online at select coffee shops and make a purchase for a chance at a free commemorative ceramic coffee mug while supplies last. The program launched on National Coffee Day and is…

Read More

NYC & Company Announces New Marketing Efforts

October 8, 2021

NYC & Company, the official destination marketing organization and convention and visitors bureau for the city’s five borough’s, recently unveiled its largest marketing and sales effort for the meetings and conventions industry – It’s Time to Make it NYC. The announcement comes on the heels of the $1.5 billion expansion of the Javits Center as…

Read More

Brand USA Unveils Recovery Campaign

October 8, 2021

The Biden administration recently announced that fully vaccinated international individuals may resume travel to the U.S., and Brand USA is ready to welcome the world back. President and CEO Chris Thompson unveiled the next chapter of the company’s award-winning United Stories campaign during a press conference at IPW 2021. Highlighted specifics include: GoUSA TV –…

Read More

Trumbull County Launches “Where’s Wally?” Scavenger Hunt

September 8, 2021

The Trumbull County Tourism Bureau (TCTB) recently launched a “Where’s Wally?” scavenger hunt with a mobile pass that helps users learn more about sites the county has to offer. The tourism bureau will give plush toys to the first 200 people who complete the scavenger hunt – registration and participation are free, and eight locations…

Read More

Visit Tampa Bay Launches Interactive 3D Platform

September 8, 2021

Visit Tampa Bay recently launched an interactive 3D model of the destination. The platform highlights 1,700 buildings, landmarks and popular attractions. Each location can be clicked on for more information, while the map itself can be zoomed in and out. While the platform will primarily be used as a tool to show meeting and convention…

Read More

MGM Resorts Introduces ‘Bud Light Beer Garden’

September 8, 2021

MGM Resorts is taking full advantage of the second season of the Las Vegas Raiders – the first season with fans in the stands thanks to a current relaxation of COVID-19 protocols – by introducing a new feature. MGM Resorts and Bud Light have joined forces to introduce the ‘Bud Light Beer Garden’ to the…

Read More

New Interactive Adventure Coming to Disney Wish

August 24, 2021

The Disney Cruise Line will introduce its new interactive adventure, “Disney Uncharted Adventure,” on its Disney Wish when it sets sail next summer. This interactive adventure will be an augmented reality experience through the Play Disney Parks app posing the question, “If wishing upon a star makes your dreams come true, what happens when that…

Read More

Disney Introduces ‘Lightning Lane’

August 24, 2021

Disney recently announced that their Fastpass offerings is not coming back to the parks, but is being replaced with “Lightning Lane.” Lightning Lane will be accessible only through one of two new paid options – Disney Genie+ or individual access purchase. Disney Genie+ will essentially be a rebranded version of Disneyland’s old MaxPass service. Disney…

Read More