New York Announces Second Phase of Revival Campaign


New York’s governor, Andrew Cuomo, recently announced the launch of two new spots as the second phase of the state’s $40 million campaign to support the revival of their tourism industry. The new spots feature world-class attractions from regions across the state, showing the breadth and variety New York has to offer. The campaign will run throughout the state as well as neighboring drive markets on cable television, streaming services and online. These spots will run through the summer as part of a year-long statewide campaign.

The hope is that by highlighting popular outdoor destinations as the state reopens, this campaign will help spur the revival of the state’s tourism industry and further the rebuilding of the economy. Learn more about this second phase of New York’s campaign here.

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