Can I Raise Prices During A Recession?


A client recently asked if it’s possible to raise prices during a recession. Our answer is the same whether it’s a recession or not.

Yes, but only if you have the research to back it up. Laws of economics tell us about the inverse relationship between prices and demand, but in your business, demand can’t be the end game.

Figuring out how to maximize your revenue is perhaps the most important piece of the operations puzzle. H2R’s Predictive Pricing Research answers questions like:

  • What is our optimal price point?
  • Which price maximizes demand?
  • Can we raise prices without losing customers?
  • And much more…

H2R can help you determine the optimal price point that will get you the highest possible revenue numbers.

Interested in learning more? Reach out to get started today!

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